Does the End of Civil Serf mean Civil silence?

by Matt on March 27, 2008 · View Comments

To blog or not to blog?

Civil Serf, the civil servant secret blogger, was silenced recently after Whitehall launched a hunt to find her. Whatever your political persuasion, and some of her posts were not flattering to her employers, one has to ask, surely, that isn’t a blog part of free speech? By definition, it is the opinion of an individual and therefore (currently) exempt from the powers of the Press Complaints commission. The Head of the Press Complaints Commission makes a valid point when he said that “if you want to see what the newspaper industry would be like unrestricted, take a look at the internet.”

Many bloggers have come out in Civil Serf’s defence. Dizzy Thinks is a big fan. But more surprisingly the newspapers across all political spectrums from the Daily Mail, Telegraph, Times and Guardian also made the point that she was doing a service to the tax paying public by lifting the lid on Whitehall. We deserve transparency, in order to build trust and understanding in the public sector, don’t we?

I saw an interesting debate on Guido Fawkes’ blog that made a good point. Many civil servants, especially senior ones (which Civil Serf seemed to be), are covered by the Official Secrets Act. Therefore, bloggers like Civil Serf had no legal leg to stand on when releasing official secrets. Of course I agree that secrets that affect national security should be kept secret and Civil Servants do have official channels they can pursue under the Whistle Blowing Act if they feel it necessary. But the sort of things that Civil Serf blogged about hardly fell into the official secrets category – embarrassing, yes, but top secret? No.

So where do we go from here? I would advise that as many big organisations such as Dell and Starbucks open up themselves to the blogosphere, the public sector should not shut up shop. If the public sector in the UK is to truly engage with the public, more transparency, interaction and therefore blogging is needed.

How do we do this? Well perhaps some “rules of engagement for blogging” would be a good start and blogging should remain encouraged in the public sector. One thing is for sure, blogs will not go away and as Civil Serf goes, others are springing up, such as “To Miss with Love”, about the trials and tribulations of a teacher in London.

Matt Anderson

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  • Do we care whether Government PR bods blog or not?

    I do and so, it seems, do Tom Stenberg and Ed Mayo too; the last time I looked the COI (stands for the Stalinist sounding Central Office of Information folks) was the PR wing of central government.
    Surely the point is that blogging holds potential to open-up two-way communication between authorities and activists, service providers and service users, governments and citizens…

    Perhaps. But these Steinberg/Mayo/COI proposals are the opposite of this. Even if we leave aside any debate about whether the state has any business lecturing us on health and parenting and the fact that sites like Mumsnet and Bounty are already pursuing the whole health 'n' parenting thing very successfully (in terms of numbers at least) and well away from crude on-message state sanction, then you're still left with the fact that these proposals are top-down government business-as-usual stuff run by PR and communication professionals.

    Just because you do something on the internet rather than through traditional media doesn't make it new, innovative or transformative in itself I'm afraid.

    Which is where Civil Serf comes in. A senior civil servant openly telling us what really goes on in the management of our public services - whether it's on the internet, in the paper, on TV or on the radio - is genuinely new, innovative and really informative.

    It's the message not the medium, stupid.
  • BB thanks for the comment. I didn't say that Civil Serf was trying to "engage" the public. She was clearly biting the hand that feeds her. The point of my blog is that the actions, and consequence, of Civil Serf should not prevent other Civil servants from blogging.

    I agree regarding the senseless marketing speak that many blogs come out with and I am a great believer in plain English (it is my job after all of making sense of it all!)

    Yes organisations do employ PRs and press offices to provide their communications for them. The point is that a bad PR will choose language that is over complicated and not relevant to the target audience.

    A good PR will produce work that is relevant, targeted and above all it must be genuine not "flannel" as you put it.
  • Stephen Hilton
    Do we care whether Government PR bods blog or not? Surely the point is that blogging holds potential to open-up two-way communication between authorities and activists, service providers and service users, governments and citizens…

    Tom Stenberg and Ed Mayo produced an excellent report last year on the ‘Power of Information’ It looks at the role of Government officials in relation to user generated web sites and also urges Government’s to free up the information it holds. I am not sure that randomly distributing child benefit CD’s was quite what they had in mind more something like these maps http://www.mysociety.org/2007/...

    Here are some of the report’s recommendations to Government…

    Recommendation 1. To improve service delivery and communication with the public, the Central Office of Information (COI), in partnership with the Office of Public Sector Information (OPSI), should coordinate the development of experimental partnerships between major departments and user-generated sites in key policy areas, including parenting advice (Department for Education and Skills), services for young people, and healthcare (Department of Health).

    Recommendation 2. To reduce unnecessary duplication of pre-existing user-generated sites, COI should update the guidelines for minimum website standards by December 2007; departments should be strongly advised to consult the operators and users of pre-existing user-generated sites before they build their own versions.

    Recommendation 3. Departments, monitored by COI, should research the scale and role of user-generated websites in their areas, with a view to either terminating government services that are no longer required, or modifying them to complement citizen-led endeavours.

    The full report is here www.cabinetoffice.gov.uk/strat...
  • If the public sector in the UK is to truly engage with the public, more transparency, interaction and therefore blogging is needed.

    Evidence suggests that officially sanctioned (and presumably suitably censored and on-message) blogging is actually likely to provide a lot less transparency and interaction and lots more flannel.
    If you look at officially sanctioned PR - a major growth industry in the public sector over the last 10 - 15 years - it's actually harder now that we have "expert" communications officers supposedly providing information for the public to get to the information you actually want!
    Transferring these methods to the internet and blogs would actually be a backward step. There's enough crap on the internet already without government information officers joining in as well.
    The point of Civil Serf was that it wasn't the public sector engaging with the public. It was a very knowledgeable individual engaging with the public about the public sector.
    A very dangerous thing that obviously had to be stopped.
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